BPL staff win PR Excellence Awards

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The California State Library has awarded the Burlingame Library not one but two PR Excellence marketing awards for our Summer in Austenland program and our Burlingamer Shelfie Video competing with libraries from all over California. Congratulations to library employees Maryam Refahi, Ray DeLara and Tommy McMahon!

 

Congratulations Maryam Refahi!

On behalf of the California Library Association's PRExcellence Awards Committee, I'm pleased to inform you that your project entry, entitled "Summer in Austenland," was selected as the winner in the "Less than $5 Million: PRINT" category. Congratulations!

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The decision was a difficult one for the Committee, as many projects from all over the state were superb examples of library promotions and public relations efforts in your competition category. Committee Members submitted these positive comments about your entry:

"Cohesive theme and engaging graphics."

"Very elegant materials"

"Very well executed program and theme. All ties together nicely and very easy to understand and get the concept. Probably appeals to more women than men (who I realize are often libraries main readers of fiction) but wondered if it really would attract men. I would like to have seen real numbers and not just “attendance exceeded expectations.”

"This is an excellent project. Well thought out and executed. Very creative and well received by the public as the application states."

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Congratulations Ray DeLara and Tommy McMahon,

On behalf of the California Library Association's PRExcellence Awards Committee, I'm pleased to inform you that your project entry, entitled "Shelfie Song Music Video," was selected as the winner in the "Less than $5 Million: Electronic" category. Congratulations!

The decision was a difficult one for the Committee, as many projects from all over the state were superb examples of library promotions and public relations efforts in your competition category. Committee Members submitted these positive comments about your entry:

"Fun project. Engaging and creative. Makes libraries and the folks who work in them seem fun and hip. Loved it."

 "Fun! Great idea."

 "Fresh, fun, contemporary: makes the library seem like a fun maybe even cool place; friendly., not all rules-ish, place to hang as well as to read and enjoy the resources. Nicely done. Very share-able (2,264 views)."

"Fabulous and lively."

https://www.youtube.com/watch?v=V4_YlBwkWME